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Vision

​We strive to strengthen our position as the MENA region's leading investment firm and to expand our reach beyond current borders. Drawing on more than three decades of commitment to excellence, we have built a track record of integrity, commitment, leadership and value creation that has earned us a wide recognition as regional pioneers.

These values are deeply rooted in our talented professionals led by our world-class management team, who together work day in, day out to deliver innovative and global-quality products and services that consistently meet the needs of our diversified client base. Everyday, we leverage our financial expertise and our direct presence in MENA's most compelling markets to stay at the forefront of the region's financial industry, ensuring long-term growth of our firm — and creating both career opportunities and financial rewards to our people.

We will remain the benchmark for our industry in the MENA region and beyond as we deliver strong group profitability. We are driven by our sense of public responsibility as we create sustainable value for all our stakeholders and the communities in which we do business.

The Six Ps:

  • People 
  • Products 
  • Positioning 
  • Presence 
  • Profitability 
  • Public Responsibility


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Last updated on August 11, 2015